The Product marketing today has a cut-throat competition , as various products of same category are emerging in each city.
The reason for low or zero sales are due to the unawareness of the sales team about the data source and the system of linking and managing it to close the orders.
Marketing is the back bone of any Industry, thro which you can create brand name, and stick on your pricing.
Today, most of the Industries even after knowing this fact, have no enough time to promote marketing thro their own marketing team. This results in lack of confidence in marketing people and it reflects on their performance
The management does not have time for regular sales review thro professional review tools, and it cause in increasing market expenses without achieving targeted sales or compelled to agree on the price what customer wants, forgetting the quality.
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